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Question: New Ventures in Leisure and Sport – Report aimed launching a new online advertising concept called ‘Hungry’ that brings local and national restaurants together- Hungry.co.uk

The Theoretical Approach of Hungry.co.uk

Answer: This report will contain all the theoretical background that hungry.co.uk undertook to complete the product launch and utilize the idea to its full potential. All the information that follows was completed and used to try and establish a better understanding of the market we wanted to enter and segment. Also the market research section is a small cross sample of the amount of research that was completed to get a better understanding of what target group to aim the service at and what exactly hungry.co.uk’s customers required....(short extract)

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  • Subject: Business and Management
  • Course: Tourism and Leisure
  • Level: Degree
  • Year: 2nd/3rd
  • Mark: 86%
  • Words: 2043
  • Date submitted: May 19, 2011
  • Date written: Not available
  • References: Yes
  • Document type: Essay*
  • Essay ID: 3727

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